Tag: writing

Giving voice to ideas

Aug 5, 2015

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by

David Airey

in Branding, Talks, Writing

Copywriting can be about much more than just tone of voice. It can form an integral part of a company’s brand strategy.
Advice for authors

Dec 2, 2011

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by

David Airey

in Writing

If you’re writing a book for the money, you’re going to be disappointed.
Don’t ask, don’t get.

Nov 26, 2009

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by

David Airey

in Writing

My acquisitions editor, Nikki at Peachpit, asked if I could find a well-known designer to write a quote for the back cover of my book. She said it would need to be someone with a great reputation, and that we didn’t have much time.